I’ve been reading Russel Simmon’s book Super Rich on how to live a rich life, not just with money, but living life to it fullest potential and being present. This quote stuck out to me, basically stating that to become successful, your offering (business or otherwise) must be desired. The only way to create a demand this powerful, is to start by giving it away, freely. To give it, until they can’t live without it.
My World, My Shoes 